Advertising on Amazon in a Near-Post-Pandemic World

Advertising on Amazon in a Near-Post-Pandemic World It’s no secret that the pandemic, as devastating as it has been on myriad levels for well over a year now, has churned … Continued

How and Why DTC Brands Should Leverage Prime Day 2021

How and Why DTC Brands Should Leverage Prime Day 2021  Amazon Prime Day, the annual shopping event for bargain-hungry consumers, which was created to increase Prime memberships, takes place right … Continued

How to Advertise on Amazon in 2021 | The Ultimate Guide

Advertising on Amazon in 2021 is essential if you want to maximize your reach to increase brand awareness and conversions. With a thorough and strategic approach, you can successfully advertise on this platform.

Amazon Marketing: Five Major Keys To Build A Perfect Strategy

If your business isn’t utilizing Amazon Advertising, you’re missing out. Read on to learn about the five major keys needed to build a winning strategy.

Live Shopping And Social Retail Are The Future For E-Commerce

When it comes to advertisements, marketers only have a few seconds to catch their viewers’ attention. Although Instagram video ads are immensely effective, a video that is too long or too short can prove to be ineffective.

Christmas in… October? The Holiday Season Kicks Off Early With Amazon Prime Day

Amazon is changing the holiday shopping game this year. Traditionally a summer happening, Prime Day has been pushed back to October. In the midst of Covid-19, Amazon was overwhelmed with … Continued

Creating an Efficient Marketplace Strategy on Amazon [Podcast]

On today’s episode, Steve Weiss interviews David Yu, an expert on growing brands on Amazon. As brands are transitioning from D2C to online marketing places such as Amazon, Weiss and … Continued