Facebook Ads ROI Guide: What to Expect, How to Measure ROI, and How to Improve It

Facebook advertising is notoriously expensive. However, the costs are worth it so long as you achieve a solid return on your investment (ROI). Success is never guaranteed on such a … Continued

Quickly Migrate To Better Integrate: Switching from Bronto to Klaviyo with MuteSix

Quickly Migrate To Better Integrate: Switching from Bronto to Klaviyo with MuteSix On the heels of the latest about Bronto’s upcoming “End of Life” (EOL), a necessary shift is about … Continued

Marketing Vs. Advertising: Which Is Right For You?

Did you know that marketing and advertising are two different things? Although they are both very similar in comparison, they should not be used interchangeably. Keep reading to learn the difference to find which is right for you!

Marketing Vs. Advertising: What Leads To Better Conversions?

Should you market? Or should you advertise? What’s the difference, and what leads to better conversions? Keep reading to find out!

Boost Sales With Thoughtful Discounting Strategies That Don’t Diminish Brand Value

Sales and promos have been a go-to retail strategy since the beginning of the modern shopping era.  If not executed properly, however, discounts can diminish a brands’ polished image. DTC … Continued

How To Turn Existing One-Time Customers Into Recurring Purchases

From our partners at ReferralCandy Amid a global recession, businesses are hyper-focused on getting new customers through their sales funnel. The real, more significant question is: are current customers coming … Continued

Performance Marketing Agency: Everything You Need to Know

Each year, digital marketing is becoming more and more important for businesses of all sizes. In addition, companies are starting to understand the value of spending their valuable cash on … Continued

How Blackbough Swim Used Rewards to Maximize ROAS

Surviving in ecommerce means you need to acquire customers, and the go-to method of letting more shoppers hear about your brand is with digital ads. The trick though isn’t just … Continued

Messenger Bots Are The Future Of High-Converting Strategy

Are you spending thousands of dollars per day sending paid traffic to your site but only see a 1-2% conversion rate or less?

Shopify App Review: Annex Cloud

Annex Cloud is a Shopify Plus app that helps larger businesses effectively engage with their customers at scale.