Google Display vs. Search Ads: Differences & When To Use Each March 24, 2023 By MuteSix Google Display vs. Search Ads: Differences & When To Use Each Overview: Google Display vs. Search Ads If you’re a brand advertising in today’s market, chances are you’re familiar with … Continued
How Much Do Google Ads Cost in 2023? February 23, 2023 By Courtney Cooper Google ads cost on average between $1 to $2 per click, although this number varies greatly depending on keywords. Small and mid-size businesses can enjoy a great return on investment with Google ads thanks to adequate planning and strategizing.
Search and Rescue: Google x MuteSix on Creating YouTube Shorts That Sell November 16, 2022 By Courtney Cooper MuteSix joined fellow Search heavyweights from Google to break down the formula to winning YouTube Shorts, which will become more popular than ever come 2023.
Search and Rescue: Google x MuteSix on Performance Max Best Practices November 9, 2022 By Courtney Cooper MuteSix joined fellow Search heavyweights from Google to tackle all things Performance Max, from how to best structure and optimize your campaigns, to circumventing limitations and preparing for future advancements.
Search and Rescue: Google x MuteSix Swap Tips for Winning Q4 October 31, 2022 By Courtney Cooper MuteSix joined fellow Search heavyweights from Google to break down the formula to winning this Q4 across Google and beyond.
The GA4 Migration Tool Has Arrived– But Should You Wait to Migrate? July 7, 2022 By Courtney Cooper With one year left to migrate from Universal Analytics to Google Analytics 4, the long-awaited migration tool is here. Learn migration best practices to ensure success on the next generation of Google Analytics.
SEM vs. SEO: What’s the Difference? June 15, 2022 By Courtney Cooper Not sure whether you should focus on SEM or SEO? Discover the difference between these traffic generation methods in our detailed guide.
Bidding Wars: A Definitive Guide February 18, 2022 By Courtney Cooper Bidding Wars: A Definitive Guide Written By Brandon Mitchell, Sr. Paid Search Campaign Manager at MuteSix Smart bidding is a resource that automates certain processes and uses machine learning to … Continued
Managing Your Online Reputation: Should You Delete Google Reviews? January 3, 2022 By Courtney Cooper Online reviews hold a ton of weight and can make or break a business. Learn how to successfully manage your online reputation with Google Reviews.
Measuring Up: The Google Ads Tag or Analytics? Use Both to Measure Website Conversion Rates August 19, 2021 By Courtney Cooper Written By: Matt Martinez, Paid Search Campaign Manager at MuteSix When it comes to determining the true success of a website, you can’t simply rely on organic traffic because actual … Continued