The GA4 Migration Tool Has Arrived– But Should You Wait to Migrate? July 7, 2022 By Courtney Cooper With one year left to migrate from Universal Analytics to Google Analytics 4, the long-awaited migration tool is here. Learn migration best practices to ensure success on the next generation of Google Analytics.
How and Why DTC Brands Should Leverage Prime Day 2022  June 29, 2022 By Courtney Cooper How and Why DTC Brands Should Leverage Prime Day 2022 Amazon Prime Day, the annual shopping event created to boost Prime memberships and serve up epic deals on top brands … Continued
Live Shopping Is Alive and Thriving– But Will It Survive? May 3, 2022 By Courtney Cooper Social commerce’s newest fad, live shopping, is alive and thriving. Find out what this means for your brand, as the MuteSix team weighs in on what’s happening behind the scenes while the cameras are rolling.
Facebook Ads vs. Facebook Boosted Posts: What’s the Difference? May 3, 2022 By Courtney Cooper Facebook Ads vs. Facebook Boosted Posts: What’s the Difference? If you’re looking to join the more than 10 million active advertisers on Facebook, then you need to understand the difference … Continued
How To Use Facebook Marketplace April 28, 2022 By Courtney Cooper With the help of Facebook Marketplace, e-commerce brands can improve their online presence and attract and retain more shoppers. We’ll explain how.
Facebook Marketing Partners: What Are They and Why You Want One September 9, 2021 By Courtney Cooper Trying to figure out the world of Facebook advertising on your own can seem daunting. Thankfully, you can get the expertise and advice necessary to succeed on the platform with … Continued
How iOS 14 Will Change Advertising for E-commerce Brands April 26, 2021 By Courtney Cooper How iOS 14 Will Change Advertising for E-commerce Brands At the tail end of 2020, news of iOS 14’s policy changes rocked the digital and advertising industry. Apple’s move to … Continued
Apple’s iOS 14 Privacy Feature Will Have Lasting Implications For SMBs and Ad Agencies April 21, 2021 By Steve Weiss Apple’s iOS 14 Privacy Feature Will Have Lasting Implications For SMBs and Ad Agencies For months now, Apple and Facebook have been very publicly battling over the impending rollout of a data … Continued
Advertising Techniques That Work: Why Digital Advertising Is The Future February 11, 2021 By MuteSix Ask any marketer, and they’ll tell you the same thing — digital advertising is the future. For the best advertising techniques that actually work, read on to learn more.
How Do Facebook Ads Work: A Complete Guide February 9, 2021 By MuteSix Facebook is on track to make over $60 billion in revenue this year from advertising alone. Many marketers who tried Facebook ads, especially in their early days, decided that Facebook advertising just doesn’t work. Don’t believe them.