Plus some industry leading Do’s and Dont’s for the Holidays.
There’s still time to make money on Black Friday and Cyber Monday. Here’s how:
Yes, these are promotion driven prospects but they will also be acquired on a lower CPA and make you more money!
Otherwise, you’ll get stuck with the rest and your ads won’t optimize. Our clients campaigns are already making money 😉
4) DPA Broad Target Ads with Sales Copy
Leverage dynamic product ads towards broad audiences with engaging copy about you Black Friday and Cyber Monday deals.
Do increase your Facebook Daily Spend Limit to make sure you don’t max out
Do use less ads so social engagement can accumulate on one ad
Do increase your bids so you don’t miss out on opportunities
Don’t switch out your payment method, your account Daily Spend Limit will reset
Don’t test new creative – use your best winners and add sale copy
Don’t use complicated promotions (get X free when you buy Y) – Use simple scalable sales or BOGOs
Want to chat about how to bring in the big bucks for the rest of the holiday season?
Contact Greg Gillman at firstname.lastname@example.org to set-up a time to chat.