Facebook

Unlock profitable growth on Facebook and Instagram.

How It Works

We take an ROI-first approach and manage over $500M per year in performance ad spend. Few channels consistently drive positive ROI – Facebook and Instagram can and do.

We leverage a combination of data analytics to build a full-funnel, revenue-generating advertising strategy that optimizes the media buy, creative, and on-site experience.

The MuteSix Difference

MuteSix is the #1 Most Awarded Facebook Ad Agency.

As a Premium Facebook Marketing Partner, we have a deep connection with and understanding of the platform. It’s the largest part of our business – 80% of our clients count Facebook among their services.

Our Process

1. Audit and analysis
2. Robust creative development
3. Targeting testing
4. Optimize
5. Scale

+209%
Overall Revenue Lift
+380%
Lift In Incremental Facebook Ads Revenue
26%
ROAS Improvement
13%
Decrease In Customer Acquisition Cost

Our Latest Case Study

Waiakea came to MuteSix with ambitious goals to scale their DTC e-commerce business, to increase brand awareness with trackable sales increases, and to create recurring revenue by converting one-time purchasers into lifetime subscribers.

The Strategy

To grow Waiakea’s business and increase lifetime value in a hyper saturated vertical, we focused on educating consumers about the differences between Waiakea and other water brands. Data shows that customers are more likely to purchase and subscribe if they’re first educated on the benefits of the product.

Prospective customers in the food and beverage vertical rarely subscribe to products without first testing them out, so we started off our campaigns by focusing on simply getting the first bottle of Waiakea into customers’ hands. We utilized Google, Facebook, and Email to promote Waiakea’s educational content and varied our communication on each platform, knowing that customers who regularly see the same campaign messaging end up tuning it out.

On Facebook, we ran ads that highlighted the product along with Waiakea’s multiple value props. The creatives varied from comparison ads to ads showcasing Waiakea’s giveback and sustainability initiatives. We took a full funnel approach by breaking our messaging out by funnel and the actions someone took. Breaking out messaging by funnel ensured viewers were not overwhelmed with too much educational information in one ad. Through extensive customer research and testing, we were able to tailor our creatives and copy to specific personas and targets, which allowed us to limit inefficient spending and hone in on higher valued customers.

178% Increase in overall revenue
172% Increase in new subscriptions
168% Increase in new customer acquisition

Facebook Ad Agency

 

What Are Facebook Ads?

Facebook Ads are postings that will appear on users’ News Feeds when they are visiting the platform on either their desktop computer or on a mobile device. These advertisements can also be found on the right-hand column of a user’s display as they scroll through their News Feed. 

Facebook is the second-largest social media platform in the world. This means whether you are a small business looking to increase your consumer base and sales, or if you are an international company with a household name, Facebook is somewhere you’re going to want to be. 

Adults in the United States spend on average about 38 minutes per day scrolling through Facebook. In this article, we’ll share with you just how Facebook Ads work and how much easier this process will be for you if you work with a reliable ad agency like MuteSix to reach your Facebook goals. 

Over 3 million businesses advertise on Facebook. In this article, we’re going to show you why they choose to advertise on that platform and why you should partner with us at MuteSix to get your Facebook marketing done in the most effective way possible. 

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