Bespoke Production

Producing award-winning branded content ranging from broadcast commercials to native TikTok ads for clients looking to invest more in their creative footprint on the channels where it matters most.

Overview

Bespoke Production is MuteSix’s premier creative offering for custom-tailored, net-new branded response content, providing clients of all sizes with a premium production experience met with award-winning results. 

Our in-house creative production team offers a unique, cost- and time-efficient solution for clients looking to procure the suite of content essentials necessary to build brand equity and drive long-term, full-funnel success–all within a single shoot. 

By investing in Bespoke Production, brands enjoy an added layer of flexibility and control over their branded response content, securing footage shot in various formats and styles to be edited however their omnichannel paid media strategies see fit.

Services and Capabilities

Bespoke Creative Productions

Custom-tailored storyboarding, concepting, and production, ranging from high-budget broadcast-level commercial spots to lo-fi native content for social feeds

Video Content

  • Live Action Production
  • Animation and CGI

Photography

Polished static ad and web content for PDP pages, website redesigns, product galleries, and more

Post Production

  • Full post-suite including editing, coloring, motion graphics, music production, sound design, and voiceovers
  • Procurement of production footage for future iterations across all Paid Media channels

The MuteSix Difference

Branded Response Content and Paid Media Strategy for Maximum Growth

  • Bespoke Production is more than just a branded response content solution–we’re growth partners dedicated to driving ongoing business success for our clients.
  • The Bespoke Production team syncs all creative decisions with Paid Media strategy, ensuring alignment between branded response content and the customer journey to optimize campaigns for full-funnel success and efficiency.

Wide Range of Custom Creative Services

  • Depending on a brand’s vision, budget and content needs, we offer the perfect creative production solution–whether it’s filming on location for broadcast-level commercial spots or shooting on an iPhone in-studio for thumb stopping native social content.
  • We offer a creative production-exclusive package for brands not partnering with MuteSix for Paid Media services.

Continuous Data & Creative Feedback Loop

To create the highest-performing branded response content, we turn to data in the form of historical learnings, multivariate testing results, and real-time performance metrics to ensure every creative decision is a strategic one.

Deep Knowledge of Formulas for Success Across All Verticals

We boast an impressive track record with a diverse client base, allowing us to streamline the creative production process based on proven formulas for success.

Creative Production Efficiency for a Range of Cross-Platform Content

We’ve developed processes and cross-agency teams to support efficient productions that result in diversified deliverables, producing extensive footage for high-budget spots and lo-fi native content all during a single shoot. 

Our Process 

  • Audit of client’s existing assets to determine future content needs.
  • Brand and product research to understand how the customer is interacting with content per channel.
  • Build Creative Production Plan based on audit and research findings, as well as collaboration between Paid Media, Creative, and Data teams to map out a channel-specific roadmap to success.
  • Pre-production Stage: Our team collaborates with the client to manage everything from scripting, storyboards and overall messaging, to casting, location, wardrobe, and production design.
  • Production Stage: Shoot days on-location or in-studio, where we shoot footage in various formats and styles to be repurposed for cross-channel needs. Clients are invited for input and feedback throughout production.
  • Post-Production Stage: Perform full post-suite including editing, coloring, motion graphics, music production, sound design, and voiceovers.
  • Client approval process and rounds of edits.

Awards

Bespoke Production Case Study

Twillory, a performance menswear brand offering high-quality clothing at fair prices, turned to the MuteSix Bespoke Production team looking to evolve their limited set of campaigns into a diversified, full-funnel content strategy optimized for omnichannel success.

The Strategy

When Twillory came to MuteSix, they had been running a limited set of campaign types, which neither leveraged proven creative styles like UGC nor strategic tactics such as branded response. The brand had also not been performing the iterative creative testing necessary to best convert prospects across the customer journey.

The Success

As a result of Bespoke Production’s creative framework implementation, Twillory enjoyed a 95% lift in revenue between 2020 – 21, as well as continued success throughout 2022:

50%
Increase in Revenue
58%
Increase in New Customers
34%
Increase in CTR

Interested in Working Together?

Let’s Get Started



Bespoke Productions

Bespoke Productions is our custom broadcast-level production geared towards branded-response content with the capacity to capture a breadth of assets for a full-funnel, multivariate approach. These productions can be entirely video-focused, entirely photography-focused, or a combination of both. In terms of style, it offers premium branded response content. In terms of feel, it features polished, high production value, and story-forward content. And in terms of results, it helps you build brand equity and drive conversions. 

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