51% of U.S. Snapchat users are over the age of 25, making Snapchat one of the best places to capture the attention of Millennials and Gen Zers — who have the direct spending power of $1 trillion.
Snapchatters are primed to convert. In the U.S., they will make a purchase at least once a month.
Creative is the cornerstone of our success. We’ve simplified the process of producing great thumb-stopping ads that drive sales.
MuteSix can capitalize on Snapchat’s advanced targeting tools, allowing your business to reach new audiences that will engage with your ads.
1. Audit and analysis 2. Robust creative development 3. Targeting testing 4. Optimize 5. Scale
Crown & Paw’s initial goal was to spend a minimum of $6K per month with a 1.3x ROAS on Snapchat. We utilized their existing creative and worked to find new audiences on Snapchat that would allow us to scale.
Since we were working with a brand new Snapchat account, we couldn’t optimize for conversions right away and focused on RMK audiences to unlock them. Once we opened the conversion event, we could hone in on winning audiences through Snap’s unique targeting and creating valuable lookalikes.