Email

Increase your revenue by 30% with Email.

How It Works

When executed correctly, email can be one of the most profitable channels for your e-commerce business. 

Without lifecycle management, shoppers abandon their carts and are 3x less likely to return to your site. MuteSix clients see a 30% increase in revenue when adding Email – we can help you increase your list size by 3x and convert revenue at 4x the rate of social channels.

The MuteSix Difference

MuteSix brings a deep heritage in data, strategy, analytics, creative, tech, and channel disciplines. By leveraging internal capabilities and layering high-powered CRM cloud platforms, we help our clients implement, activate, and evolve their customer strategy and execute people-based marketing programs that drive significant growth.

Tie your paid media efforts together with one of the most effective platforms for building relationships with your customers, turning leads into revenue, and retaining customers.

Our Process

  1. Perform audit and deep dive analysis to identify areas that can be optimized.  
  2. Develop comprehensive roadmap detailing strategy, deliverables, and KPIs. 
  3. Develop advertising audience segmentation based on both pixeled website interactions and available attribute grains within CRM or lifecycle platforms. 
  4. Execute strategy and continually analyze and optimize performance across owned marketing channels.
40x
More Repeat Purchases
20%
of Total Revenue Attributed to Email
2x
Email List Size
12%
Decrease in Facebook CPA

Our Latest Case Study

Juiced Bikes was looking to communicate with a highly engaged audience but found themselves limited by basic automations. With an under performing email channel barely generating 11%, the team looked for an alternative.

The Strategy

MuteSix and Klaviyo worked together to re-imagine core flows and optimize areas like the post-purchase flow, consistently resulting in 34% email revenue. Our lifecycle team updated the overall email design – giving them a bold new look that inspired a total brand refresh.

$1M Monthly email channel revenue
4918% Email revenue lift in July 2020
34% Email attributed revenue average