Meta DSTLD MuteSix worked with the clothing brand and retailer to decrease CPA and increase engagement and profitable audiences with Facebook ads. The Goal MuteSix was tasked with decreasing DSTLD’s CPA and increasing its engagement and profitable audiences. The Strategy We used Dynamic Product Ads to re-market products to customers and scaled current media buying on Facebook by A/B testing different combinations of creative, video, copy and landing pages. We built new landing page flows and expanded ad reach by finding new profitable audiences on Facebook and Instagram. 38% Cost-per-acquisition 28% Engagement increase 50% Profitable audiences increase Back View Next Case Study