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Email

Varley

MuteSix worked with the high-end performance apparel company to help them scale.

The Goal

Varley came to MuteSix looking to scale. They were using Mailchimp for email and sending out weekly newsletters but had no automation setup.

The Strategy

The team moved Varley to Klaviyo once they launched their new site with Shopify and implemented JustUno for email collection. We set up a Welcome Series, Abandoned Cart Series, Browse Abandon Series, Customer Thank You, as well as custom flows for Holidays and Promotions.

2,442% Email revenue growth in 7 months 427% List growth in 7 months 100% List growth in 30 days

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