A lot of our subscribers like to hear what kind of campaigns and activities we’re managing for our clients.
But more importantly, they want to know what results we’re getting.
Here’s a recent promotion that we ran for our client Chef’d that was featured by Facebook on their ‘Success Stories’…
The objective was to drive users to purchase a Super Bowl food package from Chef’d and send these people to a custom landing page where the messaging was hyper-specific.
We were targeting people who had already interacted with Chef’d, as well as other broader audiences.
The results speak for themselves, with the campaign successfully delivering 5 x return on ad spend at 84% lower cost per acquisition compared to other retargeting channels!
There were a few reasons this worked but below is the official Facebook case study of this very successful campaign…
Offering super eats for Super Bowl Sunday