Instagram Case Study – Rinse

Instagram’s official Case Study spotlights the results of a campaign we ran for our client Rinse, a pickup and delivery service for dry cleaning and laudry.

As part of the campaign, we A/B tested creative on segmented audiences to determine the most effective audience and messaging. 

The result?

• a cost-per-action (CPA) less than half that of other campaigns;
• a 20% decrease in cost-per-click (CPC); and
• a 15% increase in social engagement.

Click here to see exactly how we did it in the full case study…