Facebook has several different bidding options, but, at the highest level, bidding method can be broken down into categories — automatic and manual. But how do you know which one to use (and when)?
Knowing how to bid is one of those granular, tactical things about running Facebook ads that separates the elite Facebook media buyers from the merely capable. In this episode, Steve and I explore when to use each type of bidding to maximize results and protect your ad budget.
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