Is your creative stopping the scroll? If no one stops on your ad, the rest doesn’t matter. The average social media user scrolls through 300 feet of Newsfeed daily.
Creative (visuals and ad copy) are the biggest movers-of-the-needle in day-to-day management. When scaling significantly—increasing spend 2-3x while improving results—we’d attribute up to 95% of campaign success to creative.
Depending on your need, we can either optimize existing assets or start fresh with a custom creative package. Each asset is catered towards performance.
MuteSix employs a 60-person in-house creative team, called StudioSix, that allocates 100% of their time to creating data-driven, direct-response content built on proven strategies, as well as category-specific learnings and insights.
We are accelerating the MuteSix creative testing and optimization feedback loop through more intelligent and holistic data strategies across multiple channels. We analyze Customer Lifetime Value (CLV) models at the campaign and ad type levels to inform media investment strategies that maximize revenue per customer.
1. Creative is integrated directly with the media team to capitalize on learnings, pivot quickly, and iterate seamlessly 2. Dedicated creative producers and editors are assigned to every client, ensuring they know your brand inside and out 3. Productions can scale up and down based on team strategists’ needs and recommendations, ensuring the best creatives at the right price.
Buttercloth approached MuteSix looking for a scalable go-to-market strategy. MuteSix was challenged with making the brand stand out in a crowded, competitive space.
Great creative highlighting a Shark Tank deal and the revolutionary product itself, alongside a multi-channel media buying strategy, allowed us to kickstart the business. As Buttercloth expanded its offering, we also made sure to highlight new products.