Category: Digital Marketing

This week Steve and myself continue talking ad strategy for brick-and-mortar stores by discussing the newest offline conversion event – in-store visits. This new event is a complete game changer … Continued

Facebook bidding and strategies in general are largely misunderstood or ignored all together by marketers when running ads.

This week Steve and myself dive into moving from a wholesale or brick-and-mortar sales strategy to launching your own B2C ads on Facebook – something we help clients with all the … Continued

Facebook Events has been an underutilized tool for promoting webinars and real-world events on Facebook, mainly because it was difficult to retarget or engage with anyone who showed interest in … Continued

As more businesses jump on to Facebook to get the word out about their brand, ad competition is rising and ad inventory space is diminishing.

Retargeting your email list on Facebook is one of the easiest ways to increase your customer lifetime value (LTV).  

This week Steve and myself dive into Instagram engagement auudiences – a relatively new feature within Facebook’s custom audiences, allowing you to finally target Instagram users based on engagement.   Steve and … Continued

MuteSix is honored to announce that it has been ranked No. 341 of the Inc. 5000! We know we’ve been experiencing rapid growth, so this is award means a lot … Continued

Keeping with the video theme, this week I joined Steve to discuss the benefits and use cases of the different video formats available on Facebook.   Facebook offers many different … Continued

Facebook has recently updated its custom audiences with new features, allowing you to finally target Instagram users based on engagement.