Get Your UGC Trending This Week w/ Rafael Romis [Podcast] August 20, 2018 By Brian Hettler This week, Spend $10k a Day host, Susana is joined by Rafael Romis, an eCommerce brand strategist. Learn from Susana and Rafael as they discuss getting your UGC content trending. … Continued
How to Use Facebook and Shopify Seamlessly To Grow Your Business August 20, 2018 By Brian Hettler Most e-commerce startups tend to use Shopify as their website platform, and Facebook and Instagram as their main marketing channels for customer acquisition.
Facebook Is Launching a Video Destination Dedicated to Its Gaming Content August 15, 2018 By Brian Hettler When Facebook sees an opportunity to grow the brand, it throws caution to the wind and goes after it.
Facebook Ads Guide for Holiday Season (Q4) August 13, 2018 By Brian Hettler Holidays are the time when we get together with friends and family, celebrate traditions… and go online to find amazing gifts for our best friends and, more importantly, ourselves.
Is More Data Always Better Data? [Podcast] August 10, 2018 By Brian Hettler On today’s episode, I have the pleasure of interviewing MuteSix’s CMO, Maria Claudio, to discuss what she has learned from working at Facebook before joining the MuteSix team. In this podcast, … Continued
How to Increase Click-Through Rates on Facebook Ads August 8, 2018 By Brian Hettler One of the best metrics to follow to understand how your audience is responding to your ads is to measure the click-through rate (CTR).
You Can Now Run Ads on Facebook Marketplace August 6, 2018 By Brian Hettler Facebook quietly launched Marketplace in 2016, and as of 2018 it now lets brands run ads through this placement.
Facebook Is Testing Out Branded Content Matching July 31, 2018 By Brian Hettler A story leaked by AllFacebook.de (German publisher) has confirmed that Facebook is creating a tool to connect brands with influencers. While Facebook has yet to announce anything definite, its current … Continued
Google Announces New Targeting Capabilities with AdWords Detailed Demographics July 25, 2018 By Brian Hettler Not so long ago, Google announced new targeting capabilities for ad buyers, which seems to have gone unnoticed by many, probably because Facebook and Instagram have been crushing the game … Continued
What Is a Good Conversion Rate for Facebook Ads? July 23, 2018 By Brian Hettler When someone asks me what a good conversion rate for Facebook ads is, I usually reply with: How long’s a piece of string?