Category: Digital Marketing

A story leaked by AllFacebook.de (German publisher) has confirmed that Facebook is creating a tool to connect brands with influencers. While Facebook has yet to announce anything definite, its current … Continued

Not so long ago, Google announced new targeting capabilities for ad buyers, which seems to have gone unnoticed by many, probably because Facebook and Instagram have been crushing the game … Continued

When someone asks me what a good conversion rate for Facebook ads is, I usually reply with: How long’s a piece of string?

Our very own, Moody Nashawaty was recently a guest on the Ambitious Entrepreneur podcast this week. Check out the episode to hear him discuss how most brands either hit a … Continued

For the past decade, the way we consume media has been heavily influenced by mobile and social media, and it seems the future will be no different.

Facebook Dynamic Product Ads (better known as DPAs) are arguably the most effective marketing tool to drive sales for e-commerce stores and brands with large stock inventory. 

On today’s episode, I have the pleasure of interviewing fitness influencer, model, and CEO, Colin Wayne. After being kicked out of his house and joining the military at age 17, … Continued

Facebook has finally launched Instagram TV: their first attempt at creating a platform to compete with YouTube. On today’s episode, I explain how business owners can leverage Instagram TV to … Continued

Yes, you read the headline correctly: Instagram recently added a native payment feature on its app for some users!

Facebook has updated its platform once again. Tune in to hear me discuss changes you need to make to your Facebook ad strategies to stay ahead of your competitors. The … Continued