Instagram Is to Serve Ads on Its Explore Tab July 17, 2019 By Steve Weiss Instagram recently started testing ad placements in its Explore tab, which is used by over a billion users per month, with plans to roll it out globally in the next … Continued
Relevance Score Is Updated with 3 New Ad Ranking Metrics July 11, 2019 By Steve Weiss If you use the performance and clicks column at the ad level, you have probably noticed the following new metrics appear:
3 Secrets To Increase Retention for Your E-commerce Subscription Business July 9, 2019 By Steve Weiss Subscription businesses had a hot and brief time in the limelight a few years back—but while the hype has died down, subscription businesses are still making good money and providing … Continued
How to Use Plain Text Emails for E-commerce July 4, 2019 By Steve Weiss Emails are an essential part of growing your own e-commerce store.
3 Types of Ad Copy to Use for Facebook Ads July 2, 2019 By Steve Weiss Do you spend thousands of dollars per month on acquiring new customers using Facebook ads?
What Does Facebook Libra Coin Mean for Marketers? June 28, 2019 By Steve Weiss Unless you’ve just come back from a silent meditation retreat, you will no doubt have heard about Facebook announcing its new cryptocurrency, Libra, which is set to roll out in … Continued
How to Use Value Optimization with Facebook Ads June 19, 2019 By Steve Weiss Have you used value optimization on Facebook yet to find customers who are going to spend the most at your business?
How Cost Cap Bidding Works on Facebook June 13, 2019 By Steve Weiss Facebook will be introducing a new way to bid, called Cost Cap.
Shopify App Review: Annex Cloud November 19, 2018 By Steve Weiss Annex Cloud is a Shopify Plus app that helps larger businesses effectively engage with their customers at scale.
Create High-Quality Videos on Facebook Using Static Images October 31, 2018 By Steve Weiss In August, Facebook quietly added a Video Creation Kit to its ads section of the Facebook Ads Manager, allowing businesses to create quality videos using static images directly off Facebook.